Strategy and design for ‘Live like a Legend’ Quiz. A mobile-friendly quiz, supported with a comprehensive digital media plan.

The challenge was to grow Hard Rock's CRM list and enhance our retargeting capabilities for paid media. (Smashing success) The quiz has since been optimized to improve social sharing, with a 71% conversion rate.

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RESEARCH / WIREFRAMES / FLOWS / DESIGN / QA / SOCIAL MEDIA / NEWSLETTER DESIGN /